Application of Intelligent Methods in Commercial Website Marketing Strategies Development
نویسنده
چکیده
Intelligent methods are widely applied in business, economical, financial, marketing and security aspects of e-commerce. The visitor is a vital element of eCommerce. Visitors’ sources, data mining methods, types and application of intelligent methods in eCommerce are overviewed in this article. Neural networks application in traffic statistics analysis and marketing strategies development is presented.
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